Ursula AG Official Press Event @ IAA 2019
FRANKFURT: Being one of the largest automakers in Germany, Ursula AG treats IAA, which is held on Frankfurt biannually, as the most important show for the company. And for this year, Ursula AG has officially announced the launch of the new F3 sedan on this year’s IAA, alongside with another vehicle that will be announced soon on an another press event later.
Highlights:
The all-new Ursula F3: Legends evolve.
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After years of development, the class-leading all-new sixth-generation F3 is now officially released to the public. The new F3 is rebuilt from the ground up, with an all-new design and built under the advanced Ursula Advanced Modular Platform (UAMP). The use of the platform ensures a much more economical, comfortable and safer ride, and to prove the reliability of the new car the car was tested under the worst conditions for more than millions of kilometers.
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Power-plants are the star on this show. For the first time ever, the 4-cylinder models are now fitted with the newly-developed 2.0 liter inline-4 twin-scroll turbo engine. Despite having no major power improvements, the new engine is 35% lighter and 40% more efficient compared to last gen thanks to variable compression ratio, dual-injection system (which combines the power and efficiency of a direct injection and the improved reliability of a non-direct one), improved throttle body design and the liberal use of advanced lightweight parts. The new engine also gives the F3 a massive performance boost with improved engine timings ensure the vehicle has the sporty feel that the F3 was famed of.
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Besides that, the proven 3.5L straight-6 turbo will be still on the show for the range-topping F3 500 with improvements to fuel economy and performance. As for the new F3 400e plug-in hybrid model, the aforementioned 2-liter engine was paired with an high-efficiency electric motor and 20kWh battery to create an impressive electric-only 80 km range and a NEDC-tested fuel economy of just 2.0l/100km.
https://i.imgur.com/G1X5gKf.jpg
With an all-new design, the F3 is destined to be the definitive compact executive for ages. The interior of the car continues the driver-focused tradition, but also with an technological twist, with Ursula Command Center running in dual 12" touchscreens powered by AMD’s Ryzen technology, 3D heads-up display, smart air-conditioning, comfort sport seats, 16-speaker high-end sound system by Sennheiser and Ursula SmartSelect multi-mode driving system and much more technical goodies to help enhance your ride.
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All models come with either an 11-speed advanced automatic or 9-speed DSG gearbox. Besides the usual RWD models, the F3 also comes with X4 dynamic all-wheel drive system that combines the best of FWD and RWD drivetrains. The suspension is also reworked for the best ride in any road condition, offering a much dynamic, sportier ride and improved rider comfort.
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Safety is still one of the major highlights for the new F3. DriveSafe Plus technology is the standard kit for all F3s, with high-tech features such as AI-assisted warning systems, dynamic road condition tuning and more. External airbags, which are showcased on the FX1 are now improved, offering more impact protection for pedestrian safety. Smart Drive Assist automated driving are also improved to ensure the the driver is unharmed on a driverless journey.
https://i.imgur.com/QDTSSV0.jpg
All sales of the brand-new F3 will commence this fall for the European market and early 2020 for the United States and rest of the world for the standard petrol sedan model. Other models, including diesels, electrics, estates and high-performance (RS/RS-R) models will be coming later in 2020.
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(Note: pictures shown are from the F3 400e model.)
But don’t go anywhere, it’s not the end yet, because a bigger star of this show is coming soon. Stay tuned.