January 4, 1996 - We are now past the midpoint of the 1990s and are moving toward the new millennium. 1995 was a big year for Nassau as we saw the release of our new Stria sports car and Hornet sport compact. We also unveiled our new Redwood pickup and Provo XL SUV, which debut this year.
Motorsports Review
1995 saw Trenton Motorsports, along with 2 time FTCC champion Anton Gustav depart Nassau for Blake, leaving us with just 2 teams. Also gone was the Laguna, which will go down as one of the most dominant cars in FTCC history. It was replaced by the Tango XF for 1995. The Hornet was not eligible as it is V6 powered only and FTCC regulations enacted in 1988 specified that engines could be no larger than 4 cylinders.
The Tango XF proved competent enough on the track to score a victory, but it’s clear that it’s no match for the other cars on the track. Manuel Gamez and his Viking P4 shocked the world this year by winning the championship in a close battle with the Blake _B2400_s, which had won the past 2 titles.
FTCC Final Standings:
7th - Marcos Andres (Nassau Performance) - 1 victory
8th - Gerard Rickman (Segelson Motorsports)
10th - Justin Jonas (Nassau Performance)
15th - Terry Smith (Segelson Motorsports)
Sales Review
The release of the new models has helped increase both our reputation and prestige. In 1995 we earned $1.2 billion in profits on $14.2 billion in revenue.
And things are looking up as the economy is once again in an upswing. Hopefully our new models have hit the market at just the right time.
Our year over year graph is looking pretty good also. After a sharp decline in the second half of 1991 due to a model switchover, we’ve posted nothing but gains.
Overall, 1995 saw the Nassau Motor Company sell 985,424 cars, nearly 80k more than the previous year. We’re just 15k away from our goal of 1 million sales. This also marks our 5th consecutive year of sales growth.
595,487 - Gasmea (+11%) - Top Seller: Tango R
256,934 - Fruinia (+4%) - Top Seller: Tango R
133,003 - Archana (+8%) - Top Seller: Tango R
Growth in Gasmea was in the double digits this year as they’ve fallen in love with the minivan. Our Overland models hit the market at the perfect time. We also saw growth in Fruinia as Archana as well.
The Tango lineup continues to be our best seller, though sales actually slipped slightly from 1994. This year, we sold a total of 498,277 _Tango_s.
The base Tango S enjoyed a slight sales increase, with its numbers up to 113,724.
The Tango SE sedan had the biggest numbers increase and nearly outsold the base model for the first time. This year we sold 113,657.
The Tango R wagon continued to be our best selling vehicle, but the numbers fell this year. The improving economy saw more people move toward our compact sedans. Also, the increasing popularity of the Overland probably bit into our wagon sales a little. We sold 254,622 _Tango R_s.
The hardest hit of our compact lineup was the Tango XF. This was to be expected with the release of the new Hornet. Sales of our compact coupe fell to 16,274 units.
Speaking of the Hornet, it had a pretty impressive debut year. Between both models, we sold 85,385 sport compact coupes. The Laguna hadn’t sold more than that since 1989.
The entry level Hornet S came in with 37,567 sales.
The top of the line Hornet XF was the sales leader, moving 47,818 units.
After a brief rise in sales last year, the Accolade lineup saw its numbers fall slightly for 1995. The sedan will be entering its 7th model year in 1996 and is badly in need of a replacement. In fact, most of the architecture of the car dates back to its debut in 1984. We sold a total of 96,521 _Accolade_s in 1995.
The Accolade SE sedan has seen its numbers more than halved since its best year in 1991. The 1995 model sold just 19,515 units.
The story is the same with the Accolade Estate. The wagon did take back the sales crown for the Accolade lineup this year, selling 29,367 units.
The Accolade Sport, which briefly rose to the top of our premium sedan sales chart last year fell back down this year. The once technologically advanced sedan is being surpassed by its competition. We sold 22,969.
The Accolade Elite was the only model in our premium sedan lineup to see a sales increase this year. Thanks to an improving economy, we sold 24,670.
The debut of our new Stria sports car lineup went pretty well. Demand was actually slightly more than anticipated, especially for the convertible model. We sold a total of 6,114 _Stria_s.
Only 1,921 of those were the Stria S coupe.
The Stria C convertible has been much more popular, especially in Fruinia. We sold 4,193 units in total.
The aging Bandito lineup saw a small sales increase this year, up to 51,598 units.
The Bandito Pickup took the sales crown for the first time this year, outselling the SUV. The pickup sold 26,037 units.
Sales for the Bandito S SUV were flat this year. We sold 25,561.
Sales of our Overland minivans continue to rise. In 1995, we sold 247,529.
Accounting for most of those sales was the base Overland S. While sales dropped slightly for this model, we still sold 123,056.
The drop in sales was more than made up for on our larger models. The bigger, front wheel drive only Overland XL saw sales increase to 47,703 units.
The biggest increase was seen by the Overland XL AWD, which could be considered our “flagship model” at this point. It’s our most premium, most advanced model at the moment. It sold 76,770 units.
Sales Breakdown
254,622 - Tango R (-4%)
123,056 - Overland S (-3%)
113,724 - Tango S (+2%)
113,657 - Tango SE (+9%)
76,770 - Overland XL AWD (+25%)
47,818 - Hornet XF (NEW)
47,703 - Overland XL (+16%)
37,567 - Hornet S (NEW)
29,367 - Accolade Estate (-5%)
26,037 - Bandito Pickup (+7%)
25,561 - Bandito S (+1%)
24,670 - Accolade Elite (+3%)
22,969 - Accolade Sport (-26%)
19,515 - Accolade SE (-18%)
16,274 - Tango XF (-42%)
4,193 - Stria C (NEW)
1,921 - Stria S (NEW)