Blue Arrow Automotive
Kei had grown up dreaming of driving cars at speeds unfathomable. Influenced by his father, he was brought to numerous Finnish rallies and his first visit to a Formula One Grand Prix solidified his vision. To chase speed and performance without bounds.
Following a successful business venture managing investment accounts in London, Kei founded Blue Arrow Motorsport Engineering in 1995 to make his vision come true. Blue Arrow began creating suspension kits for rally vehicles to be used in Finland before venturing into purpose-built rally engines.
The success with the engines allow Blue Arrow to accrue enough capital to refurbish an old Finnish Navy submarine base to be the new headquarters in 2005. This was followed with a lucrative contract with GP2 to supply engines for teams. By 2010, Kei and the Blue Arrow team felt confident enough to create their very first prototype car, the AT.1. It was crude but ludicrously powerful.
It wasn’t until the AT.2 in 2016 that Blue Arrow began to sell vehicles. The AT.2 was extremely expensive but it’s performance was real. It rivalled McLarens and Ferraris, something that was unexpected from such a small motorsport company from Finland. Since then, Blue Arrow has continued it’s chase for performance with models such as the Artemis and Rynnata building the prestige and reputation of the company while it’s 2018 LMP1 entry solidified Blue Arrow as a top motorsport company.
The start if the new decade has seen the launch of the Runsaus, the company’s first plug-in hybrid.
Since it’s founding, we’ve marched towards the very pinnacle of performance. Whenever you step into a Blue Arrow, you’ll feel the performance. And we promise: