Having a problem with this market. The car design is designed to appeal to this market, it has an affordability of over 70%, and a competitiveness of about 500, but they don’t buy it. The premium market buys it, but the normal family don’t. It’s not that they don’t buy as many as I expect, it’s that they don’t buy a single car. Not one. I have a surplus in stock, so it’s not as though the premiums buy all the stock.
How can I get into this market?