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Patterson Motor Company history (Lore 1946+ lots of pics)


#1

PMC can trace its founding to the 1946 Type 46 Coupe, although it was the 1946.5 Coupe Plus with its brutally simple LiteFour 2000 boxer engine, the first from an American company post-war, that cemented PMCs place as the go to family car.

In 1949 PMC added the Urbanite sedan sporting the all new Streamer series inline 6 engines. Despite a sporty 191HP from the 5.0L dual carburetor engine, PMC began lagging in car sales as the boomer families sided more with Big Three Automotive Group. This was due to PMCs small design department meaning that while new models were well developed, they were few and far between.

Lacking the sheer size to introduce new models fast enough by 1952 PMC was forced to shift its focus to the commercial market where low costs, and dependability far outweighed a rapid product life cycle. The result was the late launch of the 1952 Badger pickup, an name used almost continuously throughout the companies run.

The company received a boon in 1963 when they won a military contract to supplement and replace the surprisingly dangerous M151. The answer was the MY1965 Ranch-Camino. The vehicle was the result of PMCs advertising department trying to capitalize on both the military association that supported the then Kaiser-Jeep CJ line, and the recent civilian craze with coupe’ utilities introduced by Big Three Automotive Group. The military and commercial version used the companies 4GT-I 3.9L L4 industrial power plant, and the civilian version used the 173HP 302CI V8.

The PMC Ranch-Camino was featured along with several models from BTAG in “Unsafe at any speed.” The company also suffered under the 1973 oil embargo. Fortunately the fuel shortage was less impactful thanks to the companies preexisting focus on fuel economy for its fleet customers. PMC did however drop all but one V8 engine until 2011.

After recovering mostly through foreign sales and partnerships, PMC saw an opportunity in the mid to late 1970s thanks to Americas greatest generation whining about pay and refusing to work, and PMCs existing inventory of frugal engines. In 1975 PMC released the third generation Badger, and the companies first full size pickup truck the Laramie. The Laramie was available in 2 or 4 wheel drive breaking a tradition of PMC producing only 2wd cars, and 4wd trucks, and had both a 1/4 and 1/2 ton suspension available in either drive. The T/W15 was listed with several factory and dealer options while the T/W25 was aimed at the companies bread and butter fleet market.

Following the success of the Laramie pickups PMC fully reentered the passenger car market with the all new Rural Butler station wagon, and Crown Edward sedan. Both vehicles featured the same rear suspension, and re-tuned engines from the Laramie pickups. While less comfortable than offerings from BTAG the new passenger cars were more dependable and fuel efficient.

1991 saw the introduction of the fourth generation Badger using the companies first turbo charged engine. The MOD5 was an all aluminum 3V 2.5L L5 producing 141HP N/A and 201HP turbocharged.

1991 also saw the introduction of PMCs first sport utility, the Rechoncho. The new SUV shared underpinnings with the second generation Laramie (called the PMC pickup in export markets). The 1991 version of the SBF family of V8s, the only survivor of the 1970 restructure, now produced 200HP with the new computer controlled injection. This was bumped to 240HP in 1993. The Rechoncho and Laramie also received the 213HP 4.3L V6 from the Smaller Block engine family in 1993.

Building on strong sales of the LTD platform cars PMC made their first executive car since the 1949 Urbanite. The 1996 Primus was designed to compete with a strong luxury import market. Despite a crowded field the Primus was a breakout success thanks to being one of only a few domestics in the segment. The combination of Made in the USA, and the use of a RWD platform made the car popular with the “drivers car” segment.

In 2001 PMC introduced the companies first trans-axle, the Juno, to compete in the entry level sedan market. The new 60* V6 “Coen” engine was available in 3.6, and 2.9L. They were specifically developed for the car segment along side the new 90* V6 “Homa” for the light truck segment. The Juno was often described as unremarkable. It lacked any special features to make is stand out, but also lacked any significant mechanical troubles leading to a lack of hearsay advertising good, bad or indifferent.

2009 saw slowing car sales due to the recession. PMC consolidated the Primus, and Juno into the Lynx. The Lynx was available with a base 240HP 3.5L V6, or the premium 275HP 3.7L V6. Later versions had the option of the 2011+ Ninety-8 family. The Lynx spanned from the $18K “base” model to the $32K “Iberian.” The lack of reputation for the Juno meant most sales were of the fleet variety.

In 2011, following the recession and a slowing of commercial sales, PMC attempted to expand its commercial offerings to municipalities. This would be the companies first foray back into government fleet sales since the mid 1960s. The Interceptor features a sedan, and sport utility on the same chassis and drive train. 2011 Also marked the first all new V8 offering the Ninety-8 family. The 2010 police prototype, later introduced to all segments in 2011, was a 300CID (5.0L) flat plane V8 producing 335HP. Later versions were made in flat and split plane from 5.0L to 5.4L with turbocharged versions producing up to 480HP.

2012 saw the introduction of the Jeriboa. PMC had dropped all full size sedan production to focus on the midsize and hatchback segment. The Lapin, also introduced in 2012 was a downsized Jeiboa only available in a compact coupe’ configuration. The Jeroboa proved a breakout success when in 2012 it took titles in both WRC, and SCR circuits thanks to its 550HP turbocharged 2.0L V8. Road legal versions were available with a series of 3.0L boxer engines making from 250HP N/A to 450HP turbocharged. A 1.5L engine was available for the ULEV segment, and a de-tuned 2.0L V8 making 275HP were sold in very limited numbers.

After an abysmal decade of sedan sales, and a decline in fleet interest, 2012 saw the retirement of the Laramie series, and the introduction of the Carry All pickup. The new truck had a stronger focus on equipment, and featured the Duro60 3.5L V6 making 240HP, or the Ninety-8 in a 350HP N/A 5.4L or 480HP turbo charged 5.0L.

In 2019 PMC released the Goleuni. An expansion of the success of the Jeroboa racing, the Goleuni features a purpose build 1500HP 6.0L V12 to compete in the prototype unlimited racing division. The vehicle has brought attention to the plucky little car maker, and public sales have surged thanks to exposure in the racing community. PMC is less dependent on fleet customers than every year since 1952 and is adding new models and options once again threatening BTAG in domestic sales.


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