Dies Irae was the one most popular automotive magazine in central Europe from it’s founding in 1929 to it’s rebranding to Car! Magazine in 2004, when people assumed that Dies Irae had been taken off of shelves rather than rebranded. In 2016 the magazine was brought by Autocar magazine and once again rebranded to Dies Irae: the Definitive Driver’s Magazine. The magazine has been releasing monthly copies ever since.
Dies Irae tended to focus on 2-3 cars per magazine, with smaller segments about goings on in the automotive world taking a backseat to detailed explanations and descriptions of cars. Very little of the magazine was taken up by advertisments, most of them being crammed onto a 2 pages at the back of the magazine. Dies Irae also featured artwork and posters in every issue, all created by the best of the best when it came to automotive artwork. These artwork and posters would vary from postcard size to fully-blown wall posters, and sometimes you would even get an exclusive gift like a badge or, in later years, a fridge magnet.
The cars reviewed and looked at in Dies Irae ranged from small, compact econoboxes to classic racecars, all reviewed by a small team of 5. This team, hand selected from a special test, ensures that all reviews are engaging and entertaining to read. In addition to this, the magazine only cost (circa latest copy July 19th, 2021) £1.50, or $2.06 in USD. This was significantly cheaper than most other magazines for the simple fact that the total team working on the magazine was roughly 10-11, discounting the various artists brought in throught it’s lifespan. This made it more accessible to people, and typically meant that it was more widespread than others.
Despite most of the older copies being available for purchase online, either via eBay or Facebook Marketplace (in varying conditions) it can be quite hard to come across them, and any one past 1988 tends to be more than it’s really worth.
Therefore I shall be reprinting the main car reviews for each magazine in this thread, along with the original artwork. To see the whole magazines, I might do them in the future if I ever get a Patreon set up. So stay tuned for that.
Basically, just feel free to relax and read some car reviews, and please feel free to leave a comment if you feel displeased about anything about my magazine at any point in time. I’m typically quite open to criticism.
That’s all for now, remember to take care and stay safe!
(FYI the little # and a number correlates to the month, eg. 1 = jan 2 = feb etc.)