“Give in to temptation.”
Farox Motor Company was founded in Grand Rapids, Michigan, in 1965 as an American premium vehicle manufacturer. Marketed among the top luxury brands in the United States, Farox has competed closely against Silver-York and Taluvec for nearly its entire existence.
The current product range of Farox consists of traditional American sedans, crossovers, and SUVs. Outside of retail markets, Farox has produced vehicles for limousine and livery use throughout its entire existence, with several examples used as official state limousines for Presidents of the United States. Since the 2000s, Farox has increased sales outside its largest market, the United States. The division inaugurated dealerships in the Japanese domestic market in 2005, and shortly thereafter came Southeast Asia and Latin America Europe.
Since its inception, Farox has built its reputation around the making of high(ish) quality, luxury vehicles that are a pleasure to drive and give off an aura of professionalism and elegance. Additionally, Farox has focused on “traditional” American luxury, with RWD-based vehicles and an emphasis leaning more towards the comfortable side. The late 1970s brought the rise of the personal luxury coupe, and Farox did keep up with trends on making sportier, Euro-style vehicles, but the idea remains the same.
Current Operations
Farox’s headquarters is located in Grand Rapids, Michigan, USA.
Present Models
Tesora | Compact Luxury
Alpha | Executive Sedan
Talbot | Fullsize Luxury
Theta | Compact Luxury SUV
Meridia | Midsize Luxury SUV
Escapade | Fullsize Luxury 4x4
Cielo | Grand Tourer