The gold era of Italian car manufacturer saw Sport Design Italia (1944-) as one of the most underrated bodywork design factory, collaborating with historical brands as Lancia and Alfa Romeo in Italy, and with Aston Martin and Jaguar for some experimental project during the middle of the 1950s.
Augusto Brandelli (1904-1993) founded the company in 1944, just a year before the war ended,collaborating as a
war-vehicles mechanic, standing out for its excellent work. The US General Stuff recognized the valuable contribution given, rewarding him with the necessary funds to build a new factory just near Monza.
During the 1950s he refinded the bodywork modeling techniques, proposing some winning design solution in cars as the Alfa Romeo Giulietta, the Lancia Flaminia and the racing model Maserati A6G54, while in the 1960s he starting signing agreements for engines and mechanical parts as transmissions and suspensions, trying to start his own car company.
Finally, after over two decades working on his own projects, in 1970 Brandelli established the Sport Design Italia Car Company, but the next years were pretty arsh for car companies…
The actual company logo, redesigned in 2004
Infact, only three years later the petrol crisis started putting in serious trouble sports car brands, and also the racing world was affected, and the various Federations had to set several limits to fuel consuption, reducing engine’s dimension and cylinders number. Despite this, Augusto didn’t worry that much, because in his philosophy cars had to be a right compromise between weight and power.
His first car had to have a 8-cylinders engine, which would have provided enough performances without sacrifying the weight, or the size of the bodywork. This choice can be seen also as a “thank you” to the American world that helped Augusto on a long and difficult walk, and as you’ll soon be able to see, also the car shape is, in a way, a homage to the USA muscle cars.