I read some complaints about that, yes. That the K was too subtle and not elegant enough to stand out amongst the competition. And when image is one of the main selling points of its class, that’s quite the problem… Doesn’t help that the rim design itself is rather uninspired.
And in Britain that’s made even worse by the Beta case, which pretty much tarnished the brand’s image for life. People were just too scared of Lancias to look past the bland design of the Trevi and the K…